Advertise on Petfood Packaging

Rates and conditions
The Petfood Packaging Magazine is a combined publication, appearing 6 times a year as printed magazine and the online publication featuring industry news continously as well as the content from the magazine. Furthermore a monthly newsletter draws the reader's attention to news and new articles like interviews, reports and exhibitions.

We continously update the industry's relevant trade events worldwide, making the Petfood Packaging Magazine the must see compendium for the planning of advertising and trade show budgets.

Advertising on Petfood Paackaging Magazine will provide your brand with a extensive range of readers on- and offline, a focused target group for everything packaging in the pet food industry.

Contact us at info@petfood-packaging.com.

Regular pricing for online ads & banners

Homepage
Website banner ad options
1: FULL BANNER page top
Type: Responsive*
Size: 875 x 120 px*
Pricing: 2,200.00 € / month
Description: Most viewed banner, placed on top of the page above content.

2: SQUARE BANNER top position
Type: fix
Size: 285 x 285 px
Pricing: 1,800.00 € / month
Description: Most viewed banner, placed in second row top of the page.

3: SQUARE BANNER mid-page
Type: fix
Size: 285 x 285 px
Pricing: 1,400.00 € / month
Description: Square banner within the top news section.

4: BIG BANNER mid-page
Type: Responsive*
Size: 875 x 300+ px*
Pricing: from 2,000.00 € / month
Description: XXL banner within the top news section.

5: SMALL BANNER lower page
Type: fix
Size: 285 x 260 px
Pricing: 800.00 € / month
Description: Static banner appearing on the top of the sidebar on every news page. Width is a third of the page. Higher formats (347 x 260+ px) possible, pricing upon request.

*See box below for instructions on creating responsive banner ads.
Post / news page
Website banner ad options
6: SQUARE BANNER side bar
Type: fix
Size: 285 x 285 px
Pricing: 800.00 € / month
Combined with 2: SQUARE BANNER top position: 2,200.00 € / month
Description: Most viewed banner, placed on top of the page above content.

7: BIG BANNER side bar
Type: fix
Size: 285 x 570+ px
Pricing: from 1,400.00 € / month
Description: Most viewed banner, placed in second row top of the page.

8: BIG BANNER below article
Type: responsive*
Size: 673 x 270+ px*
Pricing: from 1,400.00 € / month
Description: Big banner below articles.
 
*See box below for instructions on creating responsive banner ads.
ABOUT THE RESPONSIVE DESIGN OF THIS WEBSITE AND THE DESIGN RESTRICTIONS WITH BANNER ADS

This website is designed to adjust the width of the content to fill the browser window entirely. Therefore the width of the columns is different on each device.

Static banners are not possible with this setup, but responsive banners leave much more room for your messages to the customers.

The sizes above are an approximate value, a 420 x 490 px banner may be displayed as 350 x 700 px, if the device is less wide and the content pushes the lower border of the frames (divs) downwards.

Best practice on creating responsive banners is to separate the background image and the written content with logo for example. Use a larger jpg image for the background and use a transparent png file for the message / logo to be placed on top of the background image. The proportions of the message image will remain the same, only the overall size will be reduced when the ad is narrowed by the device.

You may also name a background color instead of an image, on which your message and your logo should be placed.

We will gladly help you create your perfect ad with no extra charges.

Basic rates for print ads

1/1 PAGE
210 x 297 mm
3,450,00 €
1/2 PAGE
210 x 148,5 mm
1,950,00 €
1/3 PAGE
210 x 99 mm or
70 x 297 mm
1,550,00 €
1/4 PAGE
210 x 74 mm or
52,5 x 297 mm
1,150,00 €

Rates for specified positions

Double spread (two pages)
6,900.00 €
Second cover (page 2)
3,600.00 €
Fourth cover (last page)
3,900.00 €
Other advertising formats – like bound inserts, loose inserts or special formats – upon request.
Call us at +49 8151 99 98 88 or drop a line to info@petfood-packaging.com

Discounts (annual contracts, on basic rates)

for 3 ads
5%
for 4 ads
10%
for 5 ads
15%
for 6 ads
20%

Discounts (on basic rates, per issue)

for 2 pages
5%
for 3 pages
10%
for 6 pages
15%
for 9 pages
20%

Suppliers' guide and market place

41,5 mm width, 1 mm height 3,00 €

The Marketplace section is planned for near future issues. Book early for discount!

The Petfood Packaging Magazine